Digital heroes is about trying things. Not only with communication in mind. But also with passion and curiosity for whats coming out of an experiment. Thats what so nice about working in the digital business. It must feel like it did in “the good old days”. When creativity started beeing used more and more as a way to communicate. As far as I have understand, it must have been some real WOW IT WORKED back then, when someone came up with a creative solution, that no one had ever seen before. Something that these days are part of the every day in an agency. So looking at all these great digital experiments and see that it turning out to bee real WOW´s, is a real satisfaction. It´s even a greater feeling when clients slowly bur surely sees that the world is more than media and mass communication and are willing to make NEW THINGs.
Just felt like telling about this great feeling, about create things in the digital business.